Style On The Go: A Boutique with a Side of Nostalgia

by Kerri Cooke

Would you like to step back in time while shopping for modern, size-inclusive fashion?

You might have passed by Ashli Waldrep’s Wardrobe Mobile Boutique at local events such as Mistletoe and Moss, Chuck Fest, Downtown at Sundown and Flea Fest. Waldrop also partners with businesses to offer pop-up events.

The distinctiveness of Wardrobe Mobile Boutique is the inventory is housed in a 1957 Bellwood camper. Known as a “canned ham” or “tin can” camper, Waldrep says her quaint boutique “reminds people of when they used to camp in one of these as children and how much they enjoyed it. It’s a really fun way to connect with people.”

Since Waldrep’s boutique is mobile, she offers “stylish clothing and accessories to a diverse clientele. I have the ability to meet customers all over the region.” With a focus on quality clothing at affordable prices, shopping at Wardrobe Mobile Boutique is an interactive experience. The camper offers an intimate space to do some personal shopping but also emanates a vibe that will make you want to pull up a chair and reminisce.

Waldrep also keeps some of her boutique stock at Mullers Vintage Market for more exposure to potential customers and as an opportunity for returning customers to find merchandise in between her pop-up events. In addition to local events, she plans on attending more events outside of SWLA in the future.